Mitten Rootz
Made for
life in the
Mitten.
Lake days, campfires, rink nights and Up North weekends. Apparel for the people who don't just live in Michigan — they're from here.
Michigan isn't where we live. It's who we are.
Mitten Rootz is a lifestyle brand for Michiganders who love Michigan — every last season of it. Boating and fishing on the lake. Camping and campfires up north. Hockey and snowmobiles when the snow finally sticks.
We make apparel worth wearing to all of it: the dock, the rink, the cottage, the campsite and the small-town main street on the way home.
- 3,288miles of Great Lakes shoreline
- 11K+inland lakes to pick from
- 2peninsulas, one bridge
- 4real seasons, no skipping
- 1built-in map. Just hold up your hand.
Four sides of the Mitten.
Every Michigander has a season they live for. Most of us have four. This is what we're built around — and what's printed on the shirt.
May – September
On the
Water
Boat days, fishing at first light, sandbars, pontoons and every inland lake with a public launch.
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Memorial Day – Labor Day
Up North
Cabins, campfires, two-tracks and long summer weekends that start the second you cross the 45th parallel.
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December – March
Winter
Rootz
Rink nights, sled trails, lake-effect mornings and the kind of cold that earns you a hockey story.
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Year-round
Homegrown
Family, friends, small towns and the pride of pointing to your hand when someone asks where you're from.
Shop the lookThe first drops.
Tees and tanks built around the way we actually spend our weekends. A few designs to start — a lot more on the way.
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the way New designs dropping all season. See what's new
Wear it to the launch, the rink, the cottage and back. Every design starts with a place in Michigan we can't stop going back to.
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"Michigan isn't a place you visit. It's a place you're from."
From summer on the water to winter on the trails.
- SpringOpening day. The docks go back in. Everyone pretends 48° is warm.
- SummerUp North on Friday, sunburned by Saturday. Boats, bonfires and Sunday traffic on I-75. Worth it.
- FallColor tours, cider mills, one last weekend at the cottage before the water gets shut off. Hockey season starts.
- WinterSled trails, rink nights, lake-effect snow days. The Mitten doesn't hibernate.
Rooted in Michigan. Worn everywhere.
It's wear you're fromWear your rootz.
Shop the latest Mitten Rootz designs — tees, tanks and more, made for life in the Mitten. Wherever you're headed this weekend, we've got the shirt for it.